A business that forever funds change

Perpetual funding
for charities

We believe business profits can be used for social good. Our aim is to create a for-profit funding platform to benefit nonprofit partners.

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Mission

We aim to engage consumers in exercising the power of their micro-spending by providing a conscious choice in selecting the businesses they support. We hope to offer customers a platform to invest in social change with us.

Who we are

How we give

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Our story

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From our Blog…

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How to Have a Thoughtful Halloween

With Halloween right around the corner, you may have heard some of your friends and family discussing various topics around the holiday. For some, this might just be the best places to buy candy. But for others, there are a…
How to Have a Thoughtful Halloween | WHYSgiving
Blog

How to Have a Thoughtful Halloween

With Halloween right around the corner, you may have heard some of your friends and family discussing various topics around the holiday. For some, this might just be the best places to buy candy. But for others, there are a…
Adopt a Shelter Dog Month | WHYSgiving
Blog

Finding Your New Companion in Adopt a Shelter Dog Month

October is Adopt a Shelter Dog Month. In the face of displaced pets from natural disasters,¬†we wanted to highlight the ever-present need for loving homes. Were you born a dog person? Did you become one with a special companion along…