A business that forever funds change

Perpetual funding
for charities

We believe business profits can be used for social good. Our aim is to create a for-profit funding platform to benefit nonprofit partners.

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Mission

We aim to engage consumers in exercising the power of their micro-spending by providing a conscious choice in selecting the businesses they support. We hope to offer customers a platform to invest in social change with us.

Who we are

How we give

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From our Blog…

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How to Create a Holiday Charity Tradition

Whatever holiday you celebrate, it’s easy to see that giving is in the air. For some, that means trips to the shops to find the perfect gifts. But for others, it’s also a great opportunity to find fun and exciting…
Blog

How to Create a Holiday Charity Tradition

Whatever holiday you celebrate, it's easy to see that giving is in the air. For some, that means trips to the shops to find the perfect gifts. But for others, it's also a great opportunity to find fun and exciting…
5 Ways to Spot a Scam Charity This Giving Season | WHYSgiving
Blog

5 Ways to Spot a Scam Charity This Giving Season

With the majority of people making their charitable donations later this month, it's important to know some of the pitfalls. We would never want to scare you away from contributing to those in need, but there are plenty of people…